Showing posts with label Video. Show all posts
Showing posts with label Video. Show all posts

Sunday, June 15, 2014

GGRIL Green Glass Recycling Initiative for Lebanon - Animation

Animation created by Nadine Yamout & Marie Christine Melhem of The Brightside Design Studio - Beirut, Lebanon
 
 
Without the help of our friends we wouldn't have been able to launch #GGRIL. The latest talent to join the effort is Nadine Yamout & Marie Christine Melhem from The Brightside Studio in Beirut who created this marvelous video animation telling the how's and why's of the #Green #Glass #Recycling Initiative for #Lebanon. Please share and help us spread the word.
 
Taking part in the effort of launching GGRIL:
Fan Attiba'a
The Brightside Design Studio

GGRIL Products available at these outlets:
-Plan Bey, Mar Mikhael, Achrafieh 01-444110
-Tawlet Restaurant, Mar Mikhael Achrafieh 01-448129
-Dar Bistro, Wardieh Hamra 01-373348
-Platform 39, Fassouh Achrafieh 03-719381
-The Bayrut Express, Sassine Square Achrafieh 03-239756
-The AUB Museum Shop, Bliss Hamra 01-340549
-Vide Posh, Main Badaro Street Badaro 03-228225
-Healthy Steps, Adonis 09-217198 / 03-746055
 
 
 


Tuesday, January 21, 2014

Sunday, March 17, 2013

The Saida Trash Mountain Saga

This catastrophe has been on going since 1982.  Needless to say when incomptence coupled with corruption & greed can't lead but to such disastrous results.  In this video, one is to notice the huge divide between the official stance: "no worries, we have this issue solved and very soon all will be rosy and good", and the civil society & professionals: "This has been dragging for so long and the results to show for are way way below par, and we highly doubt that this solution will ever be workable in the long run". 
Well watch this video and judge for yourselves.

تستمر كارثة مكب جبل صيدا منذ 1982. لا شك إن عدم الكفاءة، والفساد والطمع لا يمكن أن يؤدوا إلا لهذه النتائج الكارثية. في هذا التقرير، على المشاهد أن يلحظ الهوة العميقة بين خطاب الجهات الرسمية وجهات المجتمع الأهلي والخبراء. فيما تصرّ الجهات الرسمية أن معضلة الجبل والمعمل الجديد قد حُلت وأن النتائج ستظهر قريباً وستجري الأمور على ما يرام، يصرّ المجتمع الأهلي وبعض الخبراء على أن الحل تأخر كثيراً وما هو مطروح من تقنيات لا تبعث بالإطمئنان على إستادمة العمل على المدى الطويل.ـ
 
شاهدوا هذا التقرير وإحكموا بأنفسكم.ـ (صُوّر هذا التقرير في كانون الأول 2011 ولتاريخ عرضه لم يبدأ أي عمل فعلي على أرض المكب أو المعمل)ـ
 


Tuesday, March 12, 2013

Moving Beyond Business as Usual: Next Frontiers for CSR in the MENA region


The Suliman S. Olayan School of Business (OSB) at the American University of Beirut held the first CSR Practitioner's Conference at AUB on May 4 & 5, 2012. The conference is intended as a platform for regional business leaders to address the emerging challenges and opportunities presented by the ascendancy of Corporate Social Responsibility (CSR). Through the gathering of renowned speakers, panels and interactive discussion forums, the conference will offer a regional platform for practitioners to network and exchange best practices in relation to effective sustainability and CSR management. Sustainable business is no longer a luxury, but a necessity in a fast-­paced and changing global context. Empowered citizens, consumers, and social movements across the globe are demanding that governments and businesses behave more responsibly. There is also a worldwide call to learn from the current failings of the global industrial economy and move towards more creative forms of capitalism, in which companies embrace responsible attitudes and orientations and engage in practices that expand the pie and contribute to social justice and social progress.

 

Friday, November 16, 2012

EARTHRISE: Trashing Lebanon (Al Jazeera English)

The following documentary was aired on Al Jazeera english as part of the EARTHRISE environmental show.

 

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It's All About PASSION - Bichaghaf Documentary



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Live Debris: A Trash Art Exhibition (circa 2008)

The show's slogan made from recuperated Poly-Styrene foam
 
 
Live Debris is an exhibition of art pieces made entirely from recuperated or recycled materials.  It aims to sensibilize citizens on the potential of trash as a renewable resource which should by all means never be burned or landfilled.
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Tuesday, July 10, 2012

One Designer One Object segment about GEOM Coffee Tables Collection on Lamassat Program


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More on GEOM Coffee Tables Collection made from recycled plastic bags here

Friday, June 8, 2012

Interview About Zero Waste Philosophy - LBC SAT June 2012


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Saturday, March 3, 2012

Cedar Environmental's CSR: Abou Mizan Quarry Rehabilitation

I sat in a meeting a couple of days ago talking about the strategy of Cedar Environmental (CE) in expanding its model of decentralized waste management.  The main interlocutor was a nice, civil young man who works for a corporate giant.  


During the course of the meeting I mentioned that CE has taken upon itself to rehabilitate the first quarry in Lebanon.  His immediate response was "what value does it bring to your company?" 


It's really hard to explain to corporate types that not everything in life is measured in currency units.  I left that meeting thinking about the Sioux Indian chief who after watching the US government deregulate mining to include forests and park areas said:

When all the trees have been cut down
When all the animals have been hunted
When all the waters are polluted
When all the air is unsafe to breath
Only then will they discover, they cannot eat money.

How about that for value ?


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Tuesday, February 28, 2012

My AD for Banque Libano Francaise "Live Your Ambition" Program

This AD was filmed in 2008 and has been regularly featured on LBC just before the evening news.  Sometimes I go into small grocery shops in Beirut and the grocer looks at me and says: "Mich inta el chab yalli Biyechtighil bil Zbeleh?"